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ARTICLE

The 6 Danger s of Overpricing Your Home

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ARTICLE
PUBLISHED ON
July 16, 2023

One of the primary dangers of overpricing is that it will deter potential buyers from showing interest in your property. The key to amazing offers is competing interest in your property.

1. Limited Buyer Interest

When you overprice your home, you run the risk of turning off potential buyers. In today's competitive real estate market, buyers and their agents are savvy and do their research. They can quickly identify overpriced properties and may choose not to visit or even consider them. Why waste time on an expensive option when there are better-value alternatives available? By setting the right price, you'll attract more interest from serious buyers who will likely compete and drive the price up for your home.

2. Extended Time on the Market

You will get the most attention from perspective buyers in the first few weeks you list your property. As time goes by, buyers may become suspicious and assume that something is wrong with the property. They might wonder, "Why hasn't anyone else bought it yet?" This negative perception can be challenging to overcome and might deter potential buyers from even giving your home a chance. Eventually, you may be forced to reduce the price, and by then, your home may have lost its initial appeal. You will get the most attention from perspective buyers in the first few weeks you list your property.

3. Reduced Negotiating Power

When your home is overpriced, it weakens your negotiating position with potential buyers. They might view your asking price as unrealistic and make lower offers in response, or worse, they can make full price offers and reduce them after negotiations. This not only wastes your time, it also leads to less interest from other potential buyers as they’ve moved on to other properties. By pricing your home competitively from the start, you can maintain stronger negotiating power and attract more serious buyers that won’t waste your precious time.

4. Lower Final Sale Price

It might seem counterintuitive, but overpricing your home can lead to a lower final sale price. A property that remains on the market for an extended period can be seen as stale, losing its initial appeal. As interest wanes, you may find yourself receiving less competitive offers than if you had priced it correctly from the beginning.

5. Missed Timing Opportunities

In real estate, timing is everything. Overpricing your home could cause you to miss out on potential buyers who are ready to make a purchase but have limited their search to a budget range (that doesn’t mean that won’t offer more if they love your home). If your home is priced too high for their range, they may never even see the home being listed. Remember, competition drives pricing not what you listed the home for. By the time you do decide to lower the price, these buyers might have already found and purchased another property, leaving you with more lost opportunities.

6. Appraisal Issues

If you receive an offer and the buyer's lender orders an appraisal, an overpriced home may not appraise for the agreed-upon purchase price. If the appraised value of your home comes in lower, the buyer must come up with the difference between the appraised price and what they offered. This can lead to the deal falling through if they don’t have this additional money, leaving you back at square one with your home still on the market. Avoiding this situation is crucial, as it can be both time-consuming and disappointing for all parties involved.

Here's the bottom line–avoid the pitfalls of overpricing your home and turn your real estate adventure into a success story!